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Tinder - Ink Twice

Project Type

Pop up / activation

Date

October 2023

Location

Sixtyink London - UK

Ink Twice: Sixty Ink x Tinder Tattoo Cover-Up Event

Sixty Ink teamed up with Tinder to host Ink Twice, a bold and unforgettable tattoo event designed to help people leave the past behind—literally. Held at our London studio, this exclusive pop-up gave guests the chance to cover up their old, unwanted tattoos with brand-new designs, turning past regrets into fresh beginnings.

Inspired by the idea of second chances, Tinder and Sixty Ink created a one-day-only experience where lucky attendees received free tattoo cover-ups, symbolizing a clean slate—whether from an ex’s initials, a faded impulse tattoo, or just something that no longer fit their vibe. Our talented artists worked with each guest to design unique cover-ups that transformed old ink into something they’d love.

The event was more than just about tattoos—it was an experience. Guests enjoyed a lively atmosphere, music, and the chance to connect with others embracing their own fresh starts. A few surprise guests even dropped by to share their own tattoo stories and join in the fun.

we worked around Tinder needs to ensure a full take over, we let them change the aspect of the shop, the logos for the week and all their needs to create a full custom experience

Special Thanks To:

Tinder – For making this event possible and celebrating the power of new beginnings.

Claudio Traina & The Sixty Ink Team – For bringing creativity and expertise to every transformation.

All the attendees – For sharing their stories and making this an unforgettable day.

This collaboration was all about self-expression, confidence, and moving forward—proving that sometimes, a little ink can be the best way to rewrite your story. Stay tuned for more exciting pop-ups and collaborations from Sixty Ink!

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